Your brand is exclusively yours, and the people supporting your mission are the priority. We analyze your industry and reveal the foundation of your business so we can create a lasting identity that reflects who you are and who you’re becoming.
There’s only one “you.”
Distinctively Timeless Brands
Choose the brand package that fits your needs.
01. Core
It's more than “just a logo.”
Logo + Wordmark
Typography
Color scheme
Icon design
Business Card
02. Full
The original branding package.
Brand Strategy
Business Naming
Logo + Wordmark
Typography
Color scheme
Illustration & icon design
Stationery
Brand guide
03. Plus
← Brand Package, plus:
Website
Packaging
Brochures
Promotional products
Social templates
Animation
and more.
Strategy
01
Branding without a strategy will cause you to fall flat and face endless problems. In the strategy phase, we determine the brand voice and build a tailored moodboard that showcases a vibe, inspiration, and competition to set the tone and direction for the design concept.
Naming
02
Customers seldom remember the name when they come across a new business. They will, however, remember the colors, followed by any symbols in the logo. This is why it's essential to choose something memorable. Choosing a name is not easy, so we always start here.
Logo
03
Did you skip the first two paragraphs above and jump here? That’s probably because you’re eager to have a logo for your business. Easy now. This piece can’t be rushed, and as an award-winning logo designer, we’ll create something timeless and powerful.
Type & Color
04
The color palette and fonts used throughout marketing are as important as the logo and name. Type & hue create a mood that determines whether customers engage with your brand. Notice how a lot of companies use blue? That’s because the color blue conveys trust.
Illustration
05
Many brands today might only sometimes have tangible products. Dropbox, for example, relies heavily on illustration to give the cloud storage a personality. Art has been around for many millennia, and that’s because it is a language that speaks to all humans.
Stationery
06
A restaurant needs a printed menu — don’t make your customers scan a QR code! We also like to grab a business card or a sticker. Beyond stationery, t-shirts and hats are the most accessible form of advertising. A brochure gives a customer time before the sell.
Website
07
We’ll launch your first website using the Squarespace platform. If you want to use Shopify or WordPress content managers, we’ll design a custom theme, and our developer will be on hand to publish and maintain the website.
Packaging
08
Ever find yourself drawn to a particular product on the shelf? A lot of strategy was involved when designing the package to stand out amongst the competition. Unboxing a product even sparks joy, and I’m sure you’ve considered sustainable options, too.
Animation
09
Open Netflix, and you’ll see its logo come to life. Even illustration on a website or on social media makes the digital world that much more expressive. If you dream it, we can make it happen. (This deliverable is an add-on not included in our Core Identity package.)
Brand Guidelines
10
The project is complete, and you have a shiny new visual identity! Now take good care of it. Don’t print something that ends up being a different shade of red! The Brand Guide is a multi-page PDF handed to anyone dealing with visuals or voice within the brand.
Are you ready?
This is the beginning of something extraordinary.
"From the first meeting to the back-and-forth communication, Josh was sure to listen first, then clarify our wants and expectations. He was clear and concise, and we never had to guess where we were."
ORANGE BOX EVENTS
"Josh took the time to get to know me, my brand, and my vision. He did an amazing job curating a new look and unique identity. My ideas and thoughts were woven seamlessly into the entire process!"