The Design Process

Phase 1

Getting Started

The creative process begins with research, brand and industry analysis. We’ll take the information gathered during the discovery meeting and comb through the creative brief.

Phase 2

Creative Strategy

Next up is the strategy phase, which includes the production of a tailored moodboard that showcases a vibe, inspiration, and competition to set the tone and direction for the design concept. We’ll also determine the brand voice and more.

Phase 3

First Concepts

The design phase will entail the creation of unique and completed logos and visual assets for review. This is the most exciting part because you’ll look at a real-life visual identity for your business.

Phase 4

Refinements

In this final stage, we'll choose a direction to move forward with and refine it until everything looks right. Every package includes one revision and one refinement phase.

Phase 5

Website

We'll build a wireframe early on during the strategy stage. This is a bare-bones website that focuses on layout. A site map will point out navigation and user flow. We’ll build a custom mockup, and upload brand assets, writing and other content.

Final Phase

Launch

After completing the brand identity, we'll ensure you have all the assets needed to market your business. Your new website will launch, and a Brand Guide will be delivered to guide everyone in staying on-brand.