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Percy Street Flats - Branding / Identity / Web Design
Travelers to Charleston are looking for reminiscent
and historic places to stay. A personal concierge and a detail-oriented place to relax are a couple of things they would be looking for.
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Branding
Percy Street Flats seeks to improve travelers' experience one stay at a time. The bed & breakfast offers everything a visitor would expect from a hotel or place to stay while offering a unique experience with guides of where to go, helping them feel like a local.
The owner of Percy Street Flats has been involved in the hospitality industry for a decade and was looking for ways to show that experience in their visual brand. The objectives also included a website to serve as a central hub for booking and a location to tell a brand story while building a following.